Sajeet
Aug 14, 2023

We at Britannia got to know about the use of generative AI only when we saw the film: Amit Doshi

In a conversation with Campaign India, the Britannia Industries CMO, along with Talented's founding partners Binaifer Dulani and Prashant Gopalakrishnan, shares insights on the ‘1947% more history’ campaign ahead of Independence Day, what inspired it, its execution and, more…

From left: Amit Doshi, Binaifer Dulani, Prashant Gopalakrishnan

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 22 69489600

Related Articles

Just Published

10 hours ago

Actimedia PR & Digital wins national communications ...

The mandate includes strategic communications, digital outreach and narrative-building for the organisation as it works to establish industry-wide standards.

10 hours ago

Agency of the Year 2025 Awards - Three Decades of ...

December means one thing for agencies across Asia-Pacific: AOY night. The Agency of the Year Awards have been running for over thirty years now, and somewhere along the way they became the industry standard for measuring who's actually doing work that matters.

10 hours ago

Laqshya Media Group launches Laqshya StoryWorks for ...

Ravi Kudesia has been appointed vice president and business head of the division.

11 hours ago

How India’s VFX and post studios are powering ...

India is no longer an outsourcing destination; it is a trusted, creatively mature partner in the global content supply chain.