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In a conversation with Campaign India, the Britannia Industries CMO, along with Talented's founding partners Binaifer Dulani and Prashant Gopalakrishnan, shares insights on the ‘1947% more history’ campaign ahead of Independence Day, what inspired it, its execution and, more…
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She will lead marketing and advertising functions across the division, focusing on campaigns that enhance brand visibility and consumer connection.
IPO-bound Lenskart has launched a new brand christened ‘B by Lenskart Smartglasses’
Gaming company Nazara Technologies has launched a refreshed new brand identity.
A global paper from Havas Red shows how audiences are tuning out brand experiences that feel overly familiar or formulaic and what works instead.