Campaign India Team
Mar 14, 2022

Virtue appoints Kartick Krishnamurthy as business director

Last full-time stint was with Wunderman Thompson

Kartick Krishnamurthy
Kartick Krishnamurthy
Virtue, the creative agency part of the Vice group, has announced the appointment of Kartick Krishnamurthy as business director.
Krishnamurthy was consulting independently before this move. His last full-time stint was with Wunderman Thompson where he was VP and CSD.
Lesley John, managing director, Virtue APAC, said, “Virtue connects brands with consumers through emerging culture, making them relevant and future ready. Kartick’s experience is perfect to drive that for Virtue as we continue to grow the agency in India. He will work closely with the executive team and senior client partners to shape the future of their brands and I’m delighted to welcome him to Virtue.”
Krishnamurthy said, “Virtue is this amazing powerhouse of world-class creative minds and strategists, with an unparalleled flair for building brands from inside culture. With this heady mix, I see immense opportunity to help drive growth for businesses by thoughtfully challenging norms, and creating a role for brands to sit in the future of culture, and embedded within the ever-evolving fabric of India.”
In a career spanning 20 years, he has also worked with Ogilvy, Lowe and DDB.
Campaign India

Related Articles

Just Published

19 hours ago

Women Leading Change 2024 shortlist revealed

See the women and companies shortlisted for the eighth annual awards. The winners will be announced at a live presentation on May14th at Marina Bay Sands.

19 hours ago

Amazon CEO Andy Jassy on using AI to win over ...

The e-commerce giant’s CEO revealed fresh insights into the company's future plans on all things consumer behaviour, AI, Amazon Ads and Prime Video.

19 hours ago

Hideous Luxury unpacks the weight of "emotional ...

The film is equal parts visually-striking and bizarre, as it tackles the idea of carrying burdens both literally and metaphorically.

21 hours ago

Goafest 2024 and ABBY Awards to be held in Mumbai ...

The much-anticipated Goafest will now take place at the Westin Powai in Mumbai from May 29 to 31.