Vinay Pillai handed new role at Pocket Aces

Will also continue his current role as head of Clout

Oct 10, 2022 12:47:00 PM | Article | Campaign India Team Share - Share to Facebook

Pocket Aces has elevated Vinay Pillai as head of strategy.
 
He will continue his role as head of Clout -  its influencer management business. 
 
Pillai joined the company in 2020.
 
As part of the new role, he will work on establishing key strategic partnerships that will aid in scaling the current revenue and profitability, as well as cement Pocket Aces’ leadership position in the sector for a long-term.
 
Prior to Pocket Aces, Pillai was head at TVF Play.
 
Aditi Shrivastava, co-founder and CEO, Pocket Aces, said, “For the head of strategy role, I wanted someone who will work alongside me to add to our vision for taking our cutting-edge media business to the next level. Vinay is a non-linear thinker. He has founder blood, as well as a blend of consulting and operational experience. These give him a unique vantage point on how to take on incumbents, while also the hard operational expertise of scaling businesses on the ground with growing teams. Vinay has done an excellent job scaling Clout, and I’m excited to see him in this enhanced role. Vinay will be working closely with the rest of our management team, who will take the lead to put our strategic direction into action.”
 
Pillai said, "I am extremely excited to take up this crucial additional responsibility to shape our strategic direction along with Aditi. Leading Clout over the last few years has been an absolute pleasure and I have thoroughly enjoyed building it from scratch to a market leader today with an amazing team. Additionally, I look forward to now working with Pocket Aces’ finest leaders across other business units in helping them scale our company to even greater heights. We have prided ourselves in always doing things in a data-backed way with a huge impetus on innovation. I feel honoured to now get to contribute in a Pocket Aces wide central capacity with our stellar young team and would like to thank Aditi for the opportunity.”
 

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