Unmetric, a social media intelligence firm focused on brands, uses its analytics platform to analyse top performing campaigns, content and videos.
The company's 'Engagement Score' rates each piece of content from 0 to 1000 depending on the amount of user interactions. The methodology measures engagement with respect to follower base.
For Campaign India's 'Engagement Meter' feature, we bring you the top 20 pieces of content on Facebook basis the Unmetric Engagement Score.
These are the ones at the top on the basis of shares, from among over a thousand with an engagement score of 1000, from 1-10 December 2018.
Honor India
Shares: 234
Likes: 84,960
Birla Gold Cement
Shares: 231
Likes: 4,758
Avvatar
Shares: 189
Likes: 769
Tata Power
Shares: 188
Likes: 276
ESAF Small Fin Bank
Shares: 138
Likes: 206
ICICI Pru Life
Shares: 134
Likes: 40,366
Bajaj Electricals
Shares: 131
Likes: 17,843
EsteeLauderIN
Shares: 130
Likes: 40,600
Reliance Trends
Shares: 120
Likes: 1,05,529
Panasonic 4K Imaging Club
Shares: 113
Likes: 17,864
Fernández Hospital
Shares: 99
Likes: 516
Havells
Shares: 99
Likes: 28,859
Mankind Pharma
Shares: 98
Likes: 10,165
Karvy Growth Hub
Shares: 96
Likes: 201
Vicks India
Shares: 88
Likes: 55,035
Fincare Small Finance Bank
Shares: 68
Likes: 112
NEXA
Shares: 66
Likes: 89,570
Paper Boat
Shares: 62
Likes: 38,642
Croma Retail
Shares: 45
Likes: 16,800
P.C. Chandra Jewellers
Shares: 39
Likes: 14,192
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