Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+91 22 69489600
May 06, 2025
The power of soft PR: IPL 2025 shows the way
A few IPL teams have shown that strategic PR can grab attention through purposeful design—not just shoutouts, says Star Squared PR’s senior account director.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Related Articles
Advertising
Feb 23, 2024
Skechers teams up with Mumbai Indians
Just Published
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Advertising
14 hours ago
TVS Motor Company unveils TVC for its 150cc hyper ...
The new television commercial positions the TVS NTORQ 150 around performance-led riding and racetrack-inspired everyday mobility.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Advertising
18 hours ago
Arunachal Pradesh Tourism unveils ‘Take a new turn ...
The new tourism campaign positions the state around experiential travel, cultural immersion and discovery beyond conventional destination-led narratives.
PR
18 hours ago
Bank of India names Concept Public Relations for ...
The public sector lender has appointed a Mumbai-based agency after a competitive pitch to manage its corporate communications mandate.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
PR
19 hours ago
PR Professionals appoints Rohit Sharma as vice ...
He will oversee client relations and content strategy.
