Campaign India Team
Oct 04, 2013

Strawberryfrog bags creative duties of Titan Xylys

The account was won following a multi-agency pitch

Strawberryfrog bags creative duties of Titan Xylys
 
Strawberryfrog India has won the creative duties of Xylys from the Titan Company, following a multi-agency pitch. 
 
Prior to this, Wieden+Kennedy handled the account. 
 
According to a statement from Strawberryfrog, "The brand is looking for a fresh perspective and has turned to the agency because of its unique cultural movement model."
 
Titan's Xylys range of watches starts at Rs 9,000 and was launched in 2006. 
 
Source:
Campaign India