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Starcom MediaVest Group has named a new global management team which will consist of ten executive leaders who will join Andrew Swinand, president of global operations, SMG and Sean Finnegan, chief digital officer. The team includes Marston Allen as global director of business development and marketing. Earlier he was director of new business at MediaVest in New York. Bernard Bedon joins as global director, talent and innovation. Bedon was most recently global chief talent officer for Publicis Groupe Media. Matt Blackborn comes as global director, technology accounts.
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