SpiceJet appoints i-Vista as its digital agency

SpiceJet has appointed i-Vista Digital Solutions as its digital agency. i-Vista will be responsible for conceptualizing, designing and developing online collaterals.It will perform off-page and on- page optimization for the SpiceJet website, identify and utilize social media platforms for increased customer- connect. It will also be responsible for online reputation management and tracking of consumer sentiments and for search engine marketing programme to enhance visibility of SpiceJet text ads.