Campaign India Team
Jan 06, 2011

Shaswati Saradar appointed director general at MRUC

Prior to this, she was vice president and head of marketing, Europe and Russia at Zee Network.

Shaswati Saradar appointed director general at MRUC

Shaswati Saradar has taken over as the director general at Media Research Users Council (MRUC). Saradar comes in place of Joseph Eapen, who was the CEO from April 2010 to December 2010. Prior to this, Saradhar was vice president and head of marketing, Europe and Russia at Zee Network.

Declining to comment on the appointment, Saradar confirmed her move to MRUC. 

Before joining Zee Network in August 2008, she had a long stint with Maruti Suzuki as senior manager, preceded by stints with Ogilvy & Mather and McCann Erickson. 

Source:
Campaign India

Related Articles

Just Published

1 day ago

Microsoft to retire Xandr DSP in favour of an ...

After acquiring the DSP from AT&T in 2021, Microsoft’s priorities began to shift more to the sell side, with AI at the forefront.

1 day ago

Apple leads as US dominates Kantar's Top 100 Global ...

As US brands dominate the top 10 in Kantar's BrandZ 2025 ranking, Chinese companies and APAC players like Airtel are rapidly gaining ground, signalling a shifting balance in global brand power.

1 day ago

Affordable, not cheap: Cracking the code on value

Affordable brands thrive by meeting emotional needs, using smart packaging cues, and moving beyond price cuts, explain Ipsos India’s UU and Synthesio lead and country chief client officer.

1 day ago

Rust never sleeps, but it can be outsmarted

AM/NS India’s new ad pits steel tech against cartoonish corrosion, turning rust into the most animated villain this side of Hollywood.