Campaign India Team
Aug 09, 2021

ShareChat appoints Akshat Sahu as director of marketing

Moves from Star India

Akshat Sahu
Akshat Sahu
ShareChat has announced the appointment of Akshat Sahu as director, marketing. 
 
Sahu joins the company after an eight-year stint with Star India, where he was most recently vice president and head of marketing for emerging sports. 
 
At ShareChat, he will be reporting to Ajit Varghese, chief commercial officer, Moj and ShareChat.
 
Varghese said, "Akshat brings in a strong set of skills and his expertise in branding and marketing will add a lot of value to our team. He is a proven marketing leader with strong strategic acumen, in-depth consumer insights and highly efficient operational focus. We hope he will bring immense value and spread our brand reputation across the diverse group of stakeholders as we continue to build ShareChat on our long-term strategy."
 
Sahu said, “I have always been intrigued by the diversity of India and it is a special opportunity to be working with a company that is pioneering the Indic language conversations in the internet space. I am looking forward to contributing to the company’s growth with my core area of expertise and making ShareChat a household name in India.”
 
In a career spanning 15 years, he has also worked with VIP Industries.
Source:
Campaign India

Related Articles

Just Published

20 hours ago

MS Dhoni moves to trademark 'Captain Cool' moniker

The cricketer seeks exclusive rights to ‘Captain Cool’, as celebrity trademarks become essential assets in brand-led marketing ecosystems.

20 hours ago

Colour me heritage: Birla Opus paints India’s monuments

An AI-led animated campaign reimagines India’s icons in vivid hues—but emotional resonance may not be part of the palette.

22 hours ago

Cannes Lions responds to criticism regarding ...

Dom Hyams, global client director at Purple Goat Agency, was unable to access the stage via the usual route.

1 day ago

Emotion sells, but at what cost?

From teary posts to trending causes, marketers now trade in emotion. But in the attention economy, Interbrand India and South Asia’s CEO wonders where's the line between impact and exploitation?