Campaign India Team
Feb 25, 2016

Sanjay Shukla exits Percept One; Nupur Mahajan takes charge as CEO

Mahajan was an independent consultant prior to joining Percept in December 2015

Sanjay Shukla exits Percept One; Nupur Mahajan takes charge as CEO
Sanjay Shukla, chief operating officer of Percept One (marcom entities of Percept), has resigned with immediate effect. He joined Percept in 2007 and was elevated as COO of Percept One in 2015.
 
Nupur Mahajan, who came on board in December 2015, will head Percept One as CEO. She has been working with the management to draw out future plans for the marcom business, informed an official statement. She will now be responsible for leading marcom services, overseeing a team of 500 people in 10 cities, the statement added.
 
Mahajan was a consultant with the Star Network and DB Realty, and a columnist with tabloid Mid-day prior to joining Percept.
 
Ajay Upadhyay, COO, Percept, said, “We strongly believe that Nupur will be able to provide the leadership that Percept One needs to become a strong unified marcom service. Her global leadership experience and brand experience across manifold portfolios will help us leverage the scale and achieve the growth targets we have set for ourselves. Collaboration and integration is the value we bring to the table and Nupur is the ideal person to lead us on that path. Sanjay has been an integral part of the successful growth story of Percept, and we wish him the very best as he steps into new frontiers.”
 
Also read:
 
 
 
Source:
Campaign India

Related Articles

Just Published

45 minutes ago

Green isn’t a colour—it’s a claim you prove

As eco-fatigue sets in, brands faking green credentials risk losing more than trust—they risk losing the plot entirely.

5 hours ago

Scroll less, sniff out the truth first

Bark Out Loud’s new campaign warns pet parents: don’t swap science for social hearsay when it comes to pet care.

5 hours ago

Influence, interrupted: How India’s creator economy ...

From content to commerce, influencer marketing in India is maturing into a data-led, tech-sustained, outcome-driven growth engine.

6 hours ago

From star power to feed power: Who sells more?

India’s ad game is shifting—celebs grab attention, but it’s creators who spark conversations, conversions and cultural relevance, notes Dot Media’s head of business strategy.