RPSG Lifestyle Media brings Robb Report to India

RPSG Lifestyle Media has acquired exclusive rights to publish Robb Report in India. The magazine, known for its coverage of luxury automobiles, fashion, food, wine, travel, real estate, and rare collectables, will be targeted at India’s growing affluent class.

Founded in 1976, Robb Report has been known for nearly 50 years as a luxury magazine brand, globally. With India’s luxury market expected to grow rapidly, RPSG Lifestyle Media is looking to target the county's ultra-high-net-worth individuals (UHNIs) for the upcoming magazine.

Avarna Jain, chairperson, RPSG Lifestyle Media, said, “Robb Report is the world’s leading authority on luxury and fine living. With India’s appetite for quality products on the rise, this title will play a major role in evolving taste and affecting consumption patterns.“

UHNIs are the people with investable assets worth above $30 million while HNIs are those with assets worth $1 million or higher. As of December 2024, India had about 8.50 lakh HNIs. This number is expected to double to 16.5 lakhs by 2027, according to a report by Anarock Group. According to the Wealth Report 2024 by Knight Frank, the number of UHNIs in India is projected to increase from 13,263 in 2023 to 19,908 by 2028.

In line with these trends, the magazine's Indian edition will feature content that suits the interests of this community. It will capture bespoke experiences, luxury innovations, sustainable opulence, and emerging trends in art and design.

Luke Bahrenburg, president, Robb Report, said: “India represents one of the most dynamic and rapidly growing markets for luxury. We are thrilled to partner with RPSG Lifestyle Media to bring Robb Report to this vibrant market.”

Part of the $7 billion RP-Sanjiv Goenka Group, RPSG Lifestyle Media publishes Esquire India, The Hollywood Reporter India, and the wedding lifestyle forward title, Manifest.