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Rediffusion Y&R has announced key senior level restructurings. Amitesh Rao (pictured), currently the national business head for the agency on the Airtel business, is moving to Sri Lanka in his newly designated role as COO for Rediffusion Y&R Sri Lanka. This follows the promotion of Rohit Misra, who earlier held that post, as president of the agency. Rao will be reporting to Misra.
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