Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+91 22 69489600
May 26, 2008
Rediffusion DY&R bags the candy business of Lotte India
Rediffusion DY&R Chennai has won the creative account of Lotte India Corporation. Rediffusion will handle the duties for their candy business which has products like Coffy Bite, Caramilk, Lacto King, Lotte Éclairs, Coconut Punch, Butter Scotch, Fruitz, Shakthi and Lacto Bon Bon. The incumbent agency is JWT. Lotte India spends in excess of Rs. 20 crores for its candies and confectionary division.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
Related Articles
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Just Published
Advertising
44 minutes ago
The INR 12-lakh crore opportunity brands are missing
To a large extent, the differently abled community remains invisible to marketers. But some brands are trying to change that through smarter advertising and inclusive design.
Advertising
1 hour ago
The feed is full, but we’re all starving
Why brands must stop performing for algorithms and start speaking to humans again
Advertising
2 hours ago
HDFC Securities and Nitesh Tiwari built a cinematic ...
Its ‘Scam 2025’ campaign leans on entertainment-led storytelling to decode digital fraud, signalling a shift in how brands approach financial literacy.
Advertising
2 hours ago
IPG global comms head Tom Cunningham out following ...
Omnicom chief communications officer Joanne Trout will continue to oversee the combined company’s internal and external communications strategy.
