Picks of the Week: Work that wowed us

Every Friday, Campaign India picks its favourites from the work published on the website

Apr 28, 2023 01:42:00 PM | Article | Campaign India Team Share - Share to Facebook

Campaign India's editorial team has picked their favourite campaigns from those published on the website during the week.

 

This week, the team found two pieces of work that stood out. 

 

As always, we're going alphabetically:

 

Pepsi (conceptualised by Leo Burnett)

The film caught our eye as it calls out outdated societal expectations and creatively integrates its tagline with the cause.

 

PhonePe

Takes on the issue of 'unwanted calls' from insurance companies in a hilarious way. Each of the four films were engaging!

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