Its film for the upcoming India-Pakistan ODI at the Champions Trophy stands out
An India-Pakistan game doesn't really need any promotions. But as we have seen in years gone by, a cricket tournament straight after the IPL, and people start claiming 'there's too much cricket being played'.
Star Sports has been looking to create buzz for the Champions Trophy with a #ChampionsKaWorldCup.
Its latest film looks to build hype for the India-Pakistan ODI. And according to us it succeeds in doing so.
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Watch the film conceptualised by McCann Worldgroup India here
Last full time role was with Cheil India where he was head of digital creative
Watch the film conceptualised by Ogilvy here
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