Media The Work
Campaign India Team
Sep 28, 2023

Pakistani fan now looking for salvation as Star Sports brings back 'Mauka'

Watch the film here

Star Sports, the official broadcaster of the ICC Men's ODI World Cup, has brought back its 'mauka mauka' idea to build excitement ahead of the India-Pakistan match.
 
In this film, the protagonist from the previous campaigns returns, albeit as a ghost. He's depressed while watching Indian all-rounder Ravindra Jadeja practice. In a conversation with Indian fans he reveals that he will only attain salvation when Pakistan finally beats India in a World Cup. 
 
The film was rolled out on 27 September and is an extension of the campaign which was released in 2015 ahead of the India-Pakistan World Cup game.

 
Source:
Campaign India

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