Campaign India Team
May 05, 2020

Performics bags Mobile Premier League's digital mandate

Account won post a multi-agency pitch

Performics bags Mobile Premier League's digital mandate
Performics India has won the digital media and analytics mandate for Mobile Premier League (MPL). The account was won post a multi-agency pitch.
The agency's Bengaluru office will handle the account. 
Rajat Gupta, VP - marketing, MPL said, “MPL has a unique product offering in the fast evolving mobile gaming space. And we are in a phase of rapid expansion and growth. We were looking for a partner who would appreciate the complexity and scale of our business and would accordingly customize everything for us. In Performics India we found that partner and are looking forward to doing category leading work with them.” 
Suchit Sikaria, managing partner, Performics India, said, “We are thrilled and honoured to be appointed as MPL’s digital partner. With our expertise across media, tech and analytics we are confident of helping MPL realise all its business goals. Along with running their digital media campaigns, setting up the Google Marketing Platform stack for MPL is extremely exciting for us.”
Campaign India

Related Articles

Just Published

2 hours ago

Facebook clicks with millions of consumers across ...

Watch the film conceptualised by Taproot Dentsu here

3 hours ago

Slice takes on rivals as Katrina Kaif gets fan to ...

Watch the film conceptualised by Wunderman Thompson

6 hours ago

Creative and media deliver 'stronger performance' ...

Organic revenue decline of 7.5% in the last quarter of 2020 puts Havas in the middle of the holding companies to have reported so far

6 hours ago

Campaign India’s Mental Health Survey: The panel ...

Second part of the survey features a discussion from industry seniors