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The Outlook Group has all the P's of its marketing mix in place, just ahead of the July 4 launch of the Indian edition of the celebrity magazine, People. Led by the editor, Saira Menezes, the magazine's core editorial team comprises: Sonal Nerurkar, executive editor; Bertie D'Souza, design director and Rajan Chaughule, photo editor. Menezes comes with a solid editorial background having edited Savvy as well as a Dubai-based newspaper, The Emirates Evening Post and was responsible for turning it into a tabloid from a broadsheet.
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