Nokia’s new TVC helps common folks to dream

Nokia has unveiled a new campaign, with an objective of presenting the brand as an enabler to success among an entry-level audience of India. “Nokia is currently the number one brand among entry-level consumers because of its strong equity and goodwill gained over the years thanks to its resilient design, easy navigation and affordable prices,” said Nusrat Madraswala, W+K India, the agency handling the account.