UpScalio has announced the appointment of Neha Dhupia as brand ambassador for Hestia and Homepuff.
The actor features in the home and kitchen brand's digital campaign which consists of a film each.
Nitin Agarwal, co-founder and CGO, UpScalio, said, “Neha Dhupia is a bold voice in the health and nutrition community, and aligns perfectly with our vision for Hestia and Homepuff. These brands have achieved immense growth over the past year and we'd like to reach an ever larger audience with our health-first products. With the new year starting, this was the perfect time to expand customer reach and awareness around their product portfolio and their health benefits. We can’t wait to see how customers respond.”
Dinesh Vardhan, founder, Homepuff, said, “Homepuff has grown at an incredible rate in the last year, and its new products have garnered great ratings and reviews on online marketplaces. Associating with a personality like Neha Dhupia will boost the brand’s reach and unlock multiple customer segments. We’re expecting the brand to reach even greater heights from here.”
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