Mukesh and Nita Ambani replace Virushka to become most powerful couple

The Indian Institute of Human Brands has revealed the 2021 list of Power Couples.

 

Mukesh and Nita Ambani top the list with a score of 94%. At second place are Deepika Padukone and Ranveer Singh followed by 2019's top 'Power Couple', Virat Kohli and Anushka Sharma.

 

The survey covered a sample size of 1,362 respondents  in the age group 25-40 years.

 

Sandeep Goyal, chief mentor, IIHB, said, “The last time around we did not include any corporates or business couples in our list. But the research team at IIHB felt that the rankings should include Power Couples from all walks of life; hence business couples were added this time around to the list, and they seem to have done very well in the rankings."

The Ambani power couple led the field on multiple attributes: Dynamic, innovative, successful, prestigious, unique, progressive and traditional.

 

Padukone and Singh were best on fun, distinctive, charming, different, and MFEO (made for each other).

 

Kohli and Singh top scored on high quality, authentic, outdoorsy and best brand.

 

Goyal added, “The inclusion of couples beyond films/entertainment and sports has made the Power Couples list more comprehensive and representative."