Mudra Marketing Services wins at Communicator Awards

Mudra Marketing Services (MMS) has won two golds and five silvers at the Communicator Awards this year.  Mudra Health and Lifestyle won a gold and a silver for their work on ‘Helping Hand for Cancer Care’.  Tribal DDB India's work on UTV Bindass won a gold and their work on Itchguard won a silver. Tribal is the only Indian agency to have won the award in the Interactive category this year. 

Rapp Collins won two silvers for their work ‘Be a tree friend’ for Hariyali (an NGO), and a wedding invite done for Clara. Mudra’s outdoor arm, Primesite, won a silver for its work ‘Iron Man’ for Park Avenue.

R Lakshminarayanan (pictured), CEO, Mudra Marketing Services, said, “These wins are a recognition of the new ways in which we think about brands at MMS. We have been able to shape brand meaning, change consumer behaviour and seed brand conversation without resorting to the 30 sec commercial and burning big budgets. This forum is therefore an important one since it recognizes medial neutral brand building and innovation." 

Bobby Pawar, chief creative officer, Mudra Group, said, “Creative excellence can come from any place that a brand finds expression. This recognition is the first step towards it.”