MPG India, the media planning and buying network of Havas Media, has appointed Kavita Vohra as associate vice president - Investments. Vohra’s mandate will include heading buying for MPG Delhi with additional responsibility of Bangalore and Kolkata. In a newly created position, Vohra will report to Uday Mohan, executive director-North, MPG India,
Commenting on the appointment Anita Nayyar, CEO, Havas Media, India and South Asia, said, “MPG India has always been a growth leader in the region as we continue to expand our footprint and offerings to our clients. Kavita’s appointment will further strengthen our buying offering.”
Mohit Joshi, managing director, MPG India, added, “We are very happy to have Kavita with us. Her strong understanding of the planning function makes her ideal candidate for heading the buying function.”
"We are confident that with her wide and varied experience she will be able to bring in significant value to all our clients”, noted Uday Mohan, executive director-North , MPG India.
Commenting on her move, Vohra said, "Heading the buying arm of MPG Delhi is a natural progression towards handling a bigger and more challenging portfolio of clients. I look forward to working with the team as the journey ahead surely looks very exciting."
Vohra has over 10 years of experience in media planning and buying, having worked with several key accounts across categories. Prior to this, Vohra was working at Zenith Optimedia, where she handled the buying for Nestle and a host of other clients.