MMGB: HSBC and the British and Irish Lions

Watch the ad film created by JWT London here

May 13, 2013 06:21:00 AM | Article | Campaign India Team

HSBC has made a TV ad to highlight its sponsorship of the British & Irish Lions rugby team, which is preparing to embark on a tour of Australia.

Watch the full ad here

The spot was created by JWT London and features members of the squad as 19th-century sailors aboard a ship bound for down under.

It was created by Iain Weatherby and Daniel Hennessy, and directed by Dom & Nic through Outsider.

Enjoy the week ahead.

(This story first appeared on www.campaignlive.co.uk)