BrandStreet India has announced the appointment of Pallavi Vyas as business head (West).
She moves from Mindshare where she was senior business director.
Surendra Singh, chief business officer, BrandStreet India, said, "Pallavi is a seasoned strategic, results-driven leader who brings years of experience in both operations and strategy, with significant expertise in the digital domain. We are pleased to welcome her to the leadership team of BrandStreet India. She has a strong track record of delivering excellent results in digital projects, which if coupled with her experience will be a key factor in helping BrandStreet India in acquiring new businesses, scaling up existing business lines and deliver new solutions in the integrated marketing domain."
Vyas said, "I am proud to join a company which has established itself as a leader in the integrated marketing industry in such a short span of time. BSI has unique capabilities in delivering cost-effective personalized marketing campaigns across the spectrum. I'm delighted to be a part of BSI's leadership team and excited to work towards initiatives to drive future growth for the company.”
She has also worked with Isobar, Dentsu Webchutney and OMD.
