Grey group India has announced the appointment of Minakshi Menon as SVP and office head - Bengaluru. She will report to Yashaswini Samat, chairman and managing director, Grey group India.
This is her second stint with the agency. She was at Grey in Dubai between 2002 and 2009. She replaces Vishal Ahluwalia who has moved on from the agency in December 2018.
Samat said, “We are delighted to have Minakshi join the team at Grey. In the current business environment, agencies are seeking the sweet spot where creativity and brand thinking converge with an understanding of the digital ecosystem. With her international experience in digital marketing, strategy, and advertising communication Minakshi is uniquely qualified to fit this need and create famously effective work.”
Prior to joining Grey, she was working as a marketing consultant. Previous roles include stints with Wunderman (Vietnam and Indonesia), HP (India), Leo Burnett (India) and Sazcomm (Oman).
She said, “Returning to the Grey family has been an energising experience. We have a great roster of new and iconic brands, and we are an enthusiastic, talented team. For me personally, there is both the joy of returning to the market where I began my career, and the opportunity to add my digital experience to the mix. 2019 is set to be a year of great possibilities - I look forward to a busy one."
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