S. Subramanyeswar (Subbu), has joined Lowe Lintas as national planning director. Prior to this he was with Publicis Communications and held the position of national planning director.
Commenting on Subramanyeswar's appointment, Joseph George, chief executive officer, Lowe Lintas, said, “Subbu has a brilliant mind and a great attitude. His strategic thinking abilities and his highly evolved grass roots understanding makes him uniquely qualified to develop, nurture and grow Lowe Lintas’s partnership with marketers in the non-metro markets.”
On joining Lowe Lintas, Subramanyeswar, said, “ I'm happy to be here. Lowe always had a strong Planning culture and the planning product is well respected internally and externally. I bought into Joe’s thinking on breaking new ground by being a Planning Entrepreneur here.”
Along with a stint at Publicis Subramanyeswar has also worked at Rediffusion Y&R, Saatchi & Saatchi, Mudra, Parle and Wipro. Some of the brands he has worked on include Citibank, Colgate, Procter & Gamble, General Mills, Sony Ericsson, Tata Tea, Tata Sky and Nestle amongst others.