India TV, the Hindi news channel promoted by veteran journalist Rajat Sharma’s company Independent News Service, has announced the appointment of Paritosh Joshi as CEO.
Since April 2012, when he resigned as CEO of shopping network STAR CJ, Joshi has been running Provocateur Advisory, an independent media and communications consultancy.
Ritu Dhawan, MD and co-founder, India TV, said, “Paritosh has been part of India TV family for well over three years. It’s is a pleasure to welcome him home.”
Joshi said, “I have been privileged to work alongside the terrific team here for several years and when Ritu asked me to take up this responsibility, it seemed like a natural next step.”
In a career spanning close to three decades, Joshi has worked with P&G, ITC, Maharaja group (Sri Lanka), Business Standard, STAR, Lintas, e-commodities and Quest International.
He has been closely involved with BARC, and is a member of its technical committee.