Three Indian entries bagged wins at the I-Com Data Creativity Awards, part of the I-Com Global Summit being held in Malaga, Spain.
Mindshare India bagged two wins.
One came in the 'general' category for its entry for Godrej Hit. The other was for Pepsi in the 'mobile' category.
BARC India also also among the winners. The win came in the 'Data Visualisation' category for Bio News.
Andreas Cohen, chairman, I-Com, said, “Last night’s winners represent an incredible cross section of expertise, knowledge and creativity. There is incredible dedication and hard work involved in winning the I-COM awards as they represent the absolute pinnacle of excellence within the Data Science industry. Choosing between such high calibre entries is an incredibly hard task, which is why I would also like to thank the distinguished members of our boards and juries for their time evaluating each and every submission. Congratulations to all.”
IBM bagged the 'Smart Data Marketer of the Year' while GroupM won the 'Smart Data Agency Network of the Year' category.
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The report also suggested that HD channel viewership increased by 15% in the last two years