Goafest 2013 is around the corner, and organisers have announced plans for the annual conclave which precedes the advertising festival. This year, ‘Time to Listen’ has been chosen as the theme of the advertising conclave. The conclave, scheduled on 4 April, aims to highlight the shortcomings of media and creative agencies, as perceived by major advertisers.
Srinivasan Swamy, chairman of the Goafest Advertising Conclave, said, “Our conclaves always focus on issues of relevance to us. In the past we have talked about how to grow the advertising industry, or on the changing agency structure or how advertising is more than creative and media etc. In the same vein, this year we will get advertisers to tell us how we can be more relevant to their needs. The theme ‘Time to Listen’ captures this essence.”
Nitin Paranjpe, MD and CEO, Hindustan Unilever will deliver the keynote address this year. Some of the panelists at this year’s event include: Harit Nagpal, MD and CEO, Tata Sky; Arundhati Bhattacharya, MD, SBI Capital Markets; and Arunabh Das Sharma, president, BCCL. Sunil Alagh, founder and chairman, SKA Advisors and former MD of Britannia, will moderate the panel discussion. Participation to the Conclave continues to be by invitation.