Right from the beginning of his session, Tobaccowala made sure his presentation centered around the critical dots in the world of creativity, viz sound, picture, word, and video. He added that the four dots now have added dimensions, in the name of participation, mobile and connectivity. "While mobility is certainly critical, it is imperative to understand that every piece of storytelling could be connected to other pieces of storytelling.
Goafest 2012: "Every piece of storytelling can be connected to other pieces of storytelling": Rishad Tobaccowala, VivaKi
In his session, Rishad Tobaccowala, chief strategy and innovation officer, VivaKi, spoke about connecting the dots in new ways that resonate
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