Campaign India Team
Aug 08, 2023

Ducati gets Ranveer Singh as brand ambassador in India

Announcement made at the launch of the Diavel V4

Ducati gets Ranveer Singh as brand ambassador in India
Ducati has announced the appointment of Ranveer Singh as brand ambassador in India. The announcement coincides with the launch of the Diavel V4 in India. 
 
Ducati believes that the actor embodies Diavel’s spirit of ‘Dare to be bold'.
 
Singh will promote the Ducati brand across various channels. He will be a part of Ducati's experiential events in India and abroad, namely Bharat GP, MotoGP races in Asia-Pacific region, and World Ducati Week.
 
Bipul Chandra, managing director, Ducati India, said, “I am excited to have Ranveer on board as the ambassador for Ducati in India! The Diavel V4 is the perfect motorcycle to announce this partnership as both Diavel and Ranveer command a unique presence in their respective worlds. We have had a spectacular pre-launch response to the Diavel V4 as the first two lots are already sold out. A Red Diavel V4 is also heading to Ranveer’s garage, and I am sure that it will set a new benchmark in the segment of sport nakeds and muscle cruisers.”
 
 
 
Source:
Campaign India

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

23 hours ago

OpenAI hires creative leadership from Google and Apple

Julia Hoffmann and Andrew McKechnie join the ChatGPT parent in new roles.

23 hours ago

Why L’Oréal’s CMO is betting on startups to keep ...

To maintain its leadership in the rapidly evolving beauty tech space, L’Oreal is partnering with startups to accelerate innovation, deliver personalised beauty experiences, and pioneer new technologies.

1 day ago

Schneider Electric’s case for being a local global ...

Global marketing director Richa Khera explains how the India-born ‘Green Yodha’ platform scales globally by tightening cultural guardrails and letting employees, not brand scripts, carry sustainability narratives.

1 day ago

How brands can have their (plum) cake and eat it too

A recent Kantar analysis found that very few festive ads succeed in delivering both cultural warmth and clear brand impact.