Campaign India Team
May 17, 2023

Delhi High Court states that Zydus cannot use brand name Sugarlite

A Delhi-based firm has been using Sugarlite as a yogurt brand

Delhi High Court states that Zydus cannot use brand name Sugarlite
The High Court of Delhi has ruled against Zydus Wellness and stated that it cannot use the name Sugarlite in any permutation and combination for its products.
 
This comes after Delhi Marketing, a Delhi-based firm, marketing and selling its products under the brand name Sugarlite, reached out to the Delhi High Court in 2021. In 2020, Delhi Marketing had filed a suit against Zydus, which was marketing stevia-based sugar under the brand name ‘SugarLite’, before Patiala House District Court. After an interim injunction was declined by the district judge, in 2021 Delhi approached the Delhi High Court Division Bench challenging the order of refusal of interim injunction. 
 
Delhi High Court observed that the competing marks were identical, the respective products were allied and cognate products as they are procured from the same source in the market and sold over the counter to almost the same class of purchasers. 
 
According to a statement, the Court also noted that Zydus knowingly took a big calculated risk in adopting an identically similar mark 'Sugarlite' as they had the knowledge of its existence since before.
 
 
 
Source:
Campaign India

Related Articles

Just Published

2 days ago

India’s six-pack makes Cannes Lions shortlist jury cut

This year’s Shortlisting Jury panel includes industry expert representations from 79 country-markets across various categories.

2 days ago

Google AI Max and SEO: What it means for brands and ...

Google’s AI Max for Search signals a shift in how information is found, used, and expected to perform—and is raising new challenges for marketers and brands alike.

2 days ago

Monks owner S4 Capital reports 11.4% revenue drop ...

Latest results reveal uneven performance across regions, with Asia-Pacific facing challenges amid shifting client priorities and global cutbacks.

2 days ago

Jab we ‘Met’ Shah Rukh Khan

King Khan’s Met Gala debut exposed a PR and media blind spot—one that marketers must fix if India’s soft power is to land globally.