Five entries from India have won metal at the One Show Design Awards announced on May 7 in New York.
DDB Mudra Group Mumbai won a Gold Pencil in the category of Collateral Design / Posters - Single for Volkswagen, for its entry 'Iconic'. TBWA\India Mumbai won a Gold Pencil for entry 'Elephant Combs' for client MKV Household Products, in the category of Branding / Logo Design
Commenting on the win, Pratap Bose, chief operating officer, DDB Mudra said, "We are delighted to have won our first ever Gold at the One Design Show, specially for a brand like Volkswagen. A lot of credit goes to Manish Darji, the art director, designer and illustrator of the campaign. On a closer look, the design itself is very subtle, as it encorporates the iconic design of the Beetle amongst other icons over the years."
Out of the Box Delhi won a Silver Pencil in the Branding / Logo Design category, for its work on UPDN Broking, titled 'UPDN'.
Two Bronze Pencils went to Indian entries. One went to JWT entry 'Baddie Bags' for client Lifestyle. Wieden+Kennedy New Delhi accounted for the other Bronze Pencil, awarded for its entry 'Onboard food packaging' in the Package Design Campaign category for client Indigo Airlines.
View all the entires here
Title: Elephant Combs
Category: Branding / Logo Design
Agency: TBWA\ India / Mumbai
Client: MKV Household Products
Art Director: Rishi Chanana
Creative Director: Rahul Sengupta, Rishi Chanana
Designer: Rishi Chanana
Illustrator: Rishi Chanana
Photographer: Rishi Chanana
Writer: Rishi Chanana, Shagun Seda
Annual ID: number 12008D