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The first Campaign India Agency Report Card will be on campaignindia.in by lunchtime today and is in the print edition dated 19 December. Subscribers in Mumbai will receive copies today and those in the other metros by Friday.
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49% of the incremental CTV viewers come from rural India, according to Kantar.
Changing how Omnicom operates and collaborates in post-IPG era requires shift in mindset and incentives.
Zuno General Insurance has launched a nationwide campaign to position usage-based car insurance as a practical and rewarding choice for younger drivers.
MMTC-PAMP has appointed Gaurav Nijhawan as head of marketing to lead integrated brand, communication and growth initiatives across channels.