Campaign India Team
Jun 30, 2020

British Council India assigns digital mandate for two services to Isobar

Account won post a multi-agency pitch

The agency's office in Gurugram will handle the account
The agency's office in Gurugram will handle the account
Isobar India has been appointed as the digital media partner for British Council Brands - British Council Division and British Council Examinations and English Services India, a subsidiary of British Council, UK. 
 
Isobar India bagged the account following a multi-agency pitch. The agency will service the brands from its office in Gurugram and will manage digital media buying and planning. 
 
Nirupa Fernandez, director marketing, British Council, said, "We are very pleased to associate with Isobar in India. We believe that deep customer insights and data analysis drive an effective campaign. We are confident that Isobar can help us deliver an integrated media approach that will help us position our brand effectively across all channels. We are excited about this partnership and look forward to working with Isobar.”
 
Gopa Kumar, chief operating officer, Isobar India, added, "We're excited and proud that British Council India has appointed us to manage their digital duties. With our integrated approach and capabilities of delivering end-to-end solutions, we are confident that we will be able to create a strong connection with our consumers across platforms. We are looking forward to making their digital presence stronger as we move forward."
 
The British Council is the United Kingdom's international organisation for cultural relations and educational opportunities.
Source:
Campaign India

Related Articles

Just Published

1 day ago

Opinion: Catching up with the crumbling cookie

The author states what he believes would be the impact of Google's latest move on consumers, brand advertisers, publishers, tech providers, agencies and the overall digital marketing ecosystem

2 days ago

Facebook clicks with millions of consumers across ...

Watch the film conceptualised by Taproot Dentsu here

2 days ago

Slice takes on rivals as Katrina Kaif gets fan to ...

Watch the film conceptualised by Wunderman Thompson

2 days ago

Creative and media deliver 'stronger performance' ...

Organic revenue decline of 7.5% in the last quarter of 2020 puts Havas in the middle of the holding companies to have reported so far