Beehive Communications has bagged the creative mandate for Chambor cosmetics. The business was won following a multi-agency pitch. Beehive will now work closely with Chambor, which is planning a number of product launches this year. In India, Chambor is distributed through Baccarose.
Speaking about the account win, Shyamashree D’Mello, creative head, Beehive Communications said, “We are looking forward to an exciting and successful working relationship with Chambor. It’s a brand that allows us a lot of scope for creativity and we are hoping to give the brand the cynosure it deserves through our ideas.”
Added Varsha Dalal, executive director, Baccarose, "There’s a lot of excitement in Chambor currently as this year marks a whole new dimension in our marketing initiatives. A creative alliance that would help us create a buzz in the markets is what we were looking for and Beehive rightfully fit the bill." Dalal would not comment on the exact size of the business.
