
Banijay Asia and Endemol Shine India elevate Rishi Negi and Mrinalini Jain
Negi was CEO, Endemol Shine India, and Jain was executive vice president - business and content

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Stop worshipping the dashboard
Admatazz founder and chief strategist argues that digital agencies must stop obsessing over the wrong metrics and return to marketing fundamentals.
80% Indian shoppers discover new products through ...
Influencers, short-form videos, and messaging have been disrupting how offline retailers sell and scale in India, finds latest study by Meta.
India secures 23 shortlists across four categories ...
The International Festival of Creativity receives 26,900 entries from 96 markets this year.
Pepsi’s ‘Stiiiiing’ shows culture beats branding
By letting a raw F1 moment become a meme, PepsiCo signals a future where culture drives campaigns—not logos.