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The future of marketing is not about AI replacing humans—it is about AI empowering humans to do more, faster, and with greater precision, says Zigment CEO.
He will take on a 'broader strategic role' across all of Accenture as vice chair.
Mindshare, Wavemaker and EssenceMediacom will continue to provide clients with dedicated teams as brands within WPP Media.
A collaborative global research conducted by IIM Lucknow faculty highlights the risks of greenwashing for brands.