Matthew Chapman
Jul 25, 2013

Apple defies critics with record iPhone sales

Apple has recorded strong growth in iPhone sales despite aggressive expansion from rival Samsung and consumer disappointment with the iPhone 5 launch event.

Apple defies critics with record iPhone sales
The company sold 31.2 million iPhones for the quarter ending 29 June compared to 26 million units sold during the same period last year and has seen its shares rise nearly 5% on the news.
Better than expected sales follow research on the various flagship mobile phone launches across the past year, which showed the iPhone 5 received the highest proportion of criticism with some 20% of conversations being negative.
Nevertheless, the iPhone 5 was still by far the most talked-about launch on social media, with around 1.7 million conversations, compared to 300,000 mentions of the BlackBerry Z10, some 140,000 references to the Galaxy S4 and 45,000 comments about the Lumia 920.
Apple’s strong iPhone sales could not prevent a sharp drop in net profit for the quarter with a year-on-year decline resulting in profits of $6.9bn (£4.5bn), compared to $8.8bn (£5.8bn) a year ago.
Revenues remained largely flat with a slight year-on-year increase from $35bn (£23bn) to $35.3bn with a shrinking of gross margins resulting in the profit dip.
Tim Cook, the chief executive at Apple, said the company was "especially proud" of a record June quarter of iPhone sales and "the strong growth in revenue from iTunes, software and services".
He added the company was "laser-focused and working hard on some amazing new products" that are scheduled to launch this autumn and across 2014.
Speculation is reaching fever pitch over Apple’s launch into the wearable tech sector following a trade mark filing and a patent application for an ‘iWatch’.
However, Apple has yet to make any formal announcements about the iWatch despite the publicly available trade mark and patent.
Campaign India

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

Taapsee Pannu lands a crispy news anchor job with Kurkure
15 hours ago

Taapsee Pannu lands a crispy news anchor job with ...

Watch the film conceptualised by Wunderman Thompson here

Torie Henderson to depart OMG
16 hours ago

Torie Henderson to depart OMG

Market-level CEOs will lead their territories as the CEO of SEA and India.

Manav Sethi joins Eros International as group CMO
Dubai Lynx 2019: Bobby Pawar, Geet Rathi, Prerna Mehra and Rathi Gangappa on jury
19 hours ago

Dubai Lynx 2019: Bobby Pawar, Geet Rathi, Prerna ...

Festival to be held between 10-13 March