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From the time we first saw the internet in India, I’ve been obsessive about it. I watched the Rediff.com launch closely, I got excited about Sharekhan.com, about Indya.com, about the launches of Hungama.com and others of the ilk.I got myself a Yahoo.com id, [email protected], an id I use till today. I started a blog when blogging was the rage, on, naturally, Blogspot. I’ve since stopped blogging there as I blog here.When Campaign India launched, I wanted to know more and more about digital – and disseminate more and more.
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The mandate includes strategic communications, digital outreach and narrative-building for the organisation as it works to establish industry-wide standards.
December means one thing for agencies across Asia-Pacific: AOY night. The Agency of the Year Awards have been running for over thirty years now, and somewhere along the way they became the industry standard for measuring who's actually doing work that matters.
Ravi Kudesia has been appointed vice president and business head of the division.
India is no longer an outsourcing destination; it is a trusted, creatively mature partner in the global content supply chain.