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We are kick-starting a new weekly feature ‘Adland Rockstars’ on www.campaignindia.in from today. It's a column which will identify one professional from the advertising, media or marketing business every week and will eventually put them in the hot seat.Now, who are these Adland Rockstars? Well, they are the people who make Adland the exciting and unique place it is. They are smart, young (under 35, to be precise!), talented, interesting and are obviously taking the ad world by storm.
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The mandate includes strategic communications, digital outreach and narrative-building for the organisation as it works to establish industry-wide standards.
December means one thing for agencies across Asia-Pacific: AOY night. The Agency of the Year Awards have been running for over thirty years now, and somewhere along the way they became the industry standard for measuring who's actually doing work that matters.
Ravi Kudesia has been appointed vice president and business head of the division.
India is no longer an outsourcing destination; it is a trusted, creatively mature partner in the global content supply chain.