Campaign India Team
Dec 05, 2017

Account Planning Group announces launch of India chapter

Publicis' Sudeep Gohil will head the community

Account Planning Group announces launch of India chapter
Account Planning Group (APG), a community of planners and strategists across the globe is set to formally begin operations in India. 
The community will be headed by Sudeep Gohil, CSO and managing partner, Publicis India. While APG has already hosted an event in October in India, it will begin its India chapter officially in the second week of December with an inaugural session featuring Ravi Deshpande, founder and chairman of Whyness Worldwide. He will deliver a talk on 'Culture and Creativity' on 13 December. 
The Account Planning Group is a membership organisation that promotes smarter thinking.It is headquartered in London. It is a not-for-profit organisation run for and by its members: primarily account planners in advertising agencies. It's expanding with a community of communications strategists, including media planners, channel planners, digital planners and DM planners.
Gohil said, “Globally, the APG is a well-established body with a number of countries including UK, Australia, Canada and Germany - successfully running their operations with partner agencies in individual markets. It was surprising that India, despite being the hub where so many great ideas take birth, didn’t have the APG to bring together and celebrate achievements of the planning community. That will now be a thing of the past as we have set up a core committee for APG India that will work closely in formulating the core objectives and will also create a platform for people to engage, deliberate and debate. We are thankful to Ravi Deshpande for gracing the inaugural function, and we look forward to hosting similar events on a regular basis across the country.”
For more details click here.
Campaign India

Related Articles

Just Published

5 hours ago

Google is not killing ID solutions, but has ...

The company's overnight announcement that it would not support ID initiatives led to shock and misunderstanding. Industry experts weigh in on what it really means, and what Google's true motivations are

10 hours ago

Iodex UltraGel brings painless testimonials to life 

Watch the films conceptualised by Leo Burnett here

12 hours ago

Live blog: News updates - week of 1 March

In the news: Fast&Up, Organic India, Tute Consult

15 hours ago

Adventures of Baldy and Beardy: An introduction

Starting 8 March, follow the adventures of a writer who is sarcastic and brave on social media along with a gifted artist