Campaign India Team
Apr 30, 2013

VIDEO: Priya Prakash, Designing for Social Change, and jury member, Mobile Marketing, D&AD 2013

WATCH Prakash, founder, Designing for Social Change, talk about three trends she saw in the category

wide player in 16:9 format. Used on article page for Campaign.

Continuing our series of video interviews with the 2013 jury members provided by organisers of the D&AD Awards, this video sees Prakash talking about three trends she saw in the Mobile Marketing category.

She also talks about how discussions took place between jury members to decide which entries would be taken into consideration as the topic 'Mobile Marketing' could be a broad one.

Source:
Campaign India

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

17 hours ago

When corporate chaos takes a day off

AMD’s Zen Mode film imagines an office where pressure disappears by using calm, not jargon, to make enterprise tech feel human.

19 hours ago

EBITDA targets and vowel-free branding drive ...

The martech agency is executing a 26-company acquisition roadmap to achieve a 100-crore profit benchmark for its public market debut.

20 hours ago

Roast me, please! When brands laugh at themselves

Brands are turning online jokes into campaigns that celebrate authenticity, confidence and agility.

21 hours ago

2025 Rewind: A year in meme marketing, Asia edition

In Asia, brands are letting loose with slightly unhinged, super local, and totally uncorporate speak online. See more than just '67' in Campaign's collection of 2025's best brand memes.