Campaign India Team
May 18, 2015

Up next, Vodafone speed recharges canine's spirit, enables warm welcome to elderly couple

Watch the ad film conceptualised by Ogilvy & Mather here

Vodafone's 'Speed is good' series is continuing its run on digital media and TV, communicating the speed of services on its 3G network.
 
Two more films as part of the campaign are now out. the latest going online on 15 May 2015.
The film is set in a cafe and bakery, where the lady in charge is trying to feed their dog. The dog, on the other hand, is missing its male master and refuses to eat. She calls him for a video chat, delighting the canine and enthusing him to eat. Vodafone signs off promising  
 

 
The other film features an elderly couple moving to a new neighbourhood. From his balcony, a young man sees them getting out of their van with household stuff packed to the brim. He clicks their picture and shares it with neighbours, causing all of them to peek out of their windows before stepping down to help the surprised newcomers. Vodafone signs off with the claim of being the fastest 3G network, allowing photo sharing 43 per cent faster.
 
Credits
Client: Vodafone India
Agency: Ogilvy & Mather 
 
Source:
Campaign India

Related Articles

Just Published

12 hours ago

Women Leading Change 2024 shortlist revealed

See the women and companies shortlisted for the eighth annual awards. The winners will be announced at a live presentation on May14th at Marina Bay Sands.

12 hours ago

Amazon CEO Andy Jassy on using AI to win over ...

The e-commerce giant’s CEO revealed fresh insights into the company's future plans on all things consumer behaviour, AI, Amazon Ads and Prime Video.

12 hours ago

Hideous Luxury unpacks the weight of "emotional ...

The film is equal parts visually-striking and bizarre, as it tackles the idea of carrying burdens both literally and metaphorically.

14 hours ago

Goafest 2024 and ABBY Awards to be held in Mumbai ...

The much-anticipated Goafest will now take place at the Westin Powai in Mumbai from May 29 to 31.