Campaign India Team
Oct 23, 2017

MMGB: Ching's gets Sridevi rapping to a 'super cool mother' track

Watch the film conceptualised by Grey India here

Struggling to get back to work mode post the long weekend?
 
This peppy track from Ching's featuring Sridevi may help you wake up. Conceptualised by Grey India, this film is for Ching's range of 'Snacky Oats'. 
 
It opens with two children singing a traditional song for their mother describing her as good, truthful and innocent. At this point, Sridevi steps in with the 'Super Cool' song featuring vocals by Hard Kaur. 
 
 
   
Source:
Campaign India

Related Articles

Just Published

2 days ago

Taboola opens office in Gurugram

Renews publisher deals with Jagran New Media and Indian Express.

2 days ago

Influencing policy change through simple messaging

CBSE’s Sugar Board mandate for schools is an example of how simple communication can lead to policy change, says PersonaKraft founder.

2 days ago

Eight unveils Vertical TV, a micro-drama OTT for ...

Reaches 1.50 lakh users for the video OTT app, with 20% of them being the paying users.

2 days ago

Nespresso picks Leo for creative account

McCann Worldgroup has worked with the brand for two decades.