saatchi
When Cristos’ cool mascot meets a confusing sidekick, a snack saga ensues
Conceptualised by Scarecrow M&C Saatchi and directed by Rajiv Rao of Nirvana Films, the campaign comprises six films and highlights the brand’s newly introduced human brand mascot, Christopher.
PNB MetLife talks users out of fraudulent calls
Watch the campaign conceptualised by L&K Saatchi & Saatchi here
Moray MacLennan: We must prove the detractors wrong
In an internal memo, M&C Saatchi's worldwide chief executive points to the strengths of the beleaguered business. Campaign publishes it in full here.
Lord Saatchi, non-executive directors resign from M&C Saatchi board amid scandal
"We are determined to restore the operational performance and profitability of the business..."
Crisis at M&C Saatchi: what went wrong and what's next?
Allies say founders 'are not going to abandon ship before they set it right'.
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