Mars’ Bruce McColl joined BBDO’s global CCO David Lubars to offer some dos and don'ts for great work
Leo Burnett's campaign for Tide and RK Swamy BBDO's for Pedigree make the cut from India
TBWA\ has rolled out a campaign for Pedigree, a packaged dog food brand, to break the belief that what is good for humans should be good for dogs too.“The objective of the campaign is to shake the dog owner out of this autopilot and start questioning the belief that human food is good enough for dogs,” said Nirmalya Sen, COO – North, TBWA\India.
Click on the video below to watch the Overstock.com (Bling and Boozer) commercial: Click on the video below to watch the Pedigree (Crazy Pets) commercial:
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