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Jun 04, 2015
Newspapers in India: Will subscription revenue overtake ad revenue?
A WAN-IFRA report says global newspaper circulation revenues were larger than ad revenues in 2014; Indian market far away from that, say practitioners
Apr 14, 2015
McDonald’s asks people to spend #KuchPalOffline
Watch the film conceptualised by Leo Burnett here
Mar 24, 2015
MakeMyTrip launches ‘Uncancel’ feature
Watch the ad film conceptualised by FCB Ulka here
May 21, 2014
Snapdeal promotes mobile app with 'Savings in your hands' message
Watch the ad film conceptualised by FCB Ulka here
Jan 29, 2013
We’d like to reach the break-even mark by the end of 2013-‘14'
Q&A with Ajay Chacko, president, A+E Networks, on future plans for History TV18, distribution revenues, growth of factual entertainment as a genre and more. Excerpts:
Aug 30, 2010
Mindshare is Agency of The Year at Emvies 2010
Maxus in second place, Mudra Max in third
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